How to Design Real Estate Signage for Maximum Visibility

Real estate signs are one of the most effective ways to attract potential buyers and renters. A good sign can help you stand out from the competition and draw attention to your property. But how do you create a real estate sign that will get people’s attention? Let’s explore the top tips for designing the most effective real estate signage.

Getting Started with Real Estate Signage

By following these guidelines, real estate agents can create effective signage that drives results and maximizes property exposure.

The Dos

To ensure maximum impact, it’s important to keep the sign simple and clear, with a focus on the key information. For example, the sign should include the agent’s contact information and a clear call-to-action, such as “Call Today!” or “Schedule a Viewing.”

In addition, the signage should be designed in a professional and high-quality manner, with attention paid to the layout, font, and color scheme. Agents should also consider the placement of their signs, ensuring that they are visible and strategically displayed to attract potential buyers or renters.

Houston Sign Company can fulfill all your real estate signage needs, from custom banners and office lobby signs to car wraps and yard signs. Contact our team today to get started!

The Don’ts

There are several mistakes that real estate agents should avoid when creating signage. For example, poor design or neglecting to maintain the sign’s physical appearance can detract from its impact and professionalism.

Additionally, highlighting the wrong information or including too much information can be overwhelming and confusing for potential buyers or renters. Another mistake realtors make is having an inconsistent brand image — signs with a uniform font, color, and layout will become more familiar and impactful to prospects.

By avoiding these common mistakes, agents can ensure that their real estate signage is effective and professional.

Learn More in Our Free E-Book: Dos and Don’ts for Proper Real Estate Signage

The experts at Houston Sign Company created this e-book to help residential and commercial real estate agents understand the value of proper signage. By following our tips, you can create a real estate sign that will make your property stand out from the crowd.

Download our free e-book now!